10-Part Series on Book Promotion Begins Today: Part I: “Tell Me About Your Book.”
I'm writing a 10-part series over at the BookTour blog. Today was Part 1: "Tell Me About Your Book"
A highlight…
If book promotion is matchmaking between your book and everyone who you want to know about it, “tell me about your book,” is the first date. And nobody wants to be on a first date with a motormouth who can’t keep their thoughts straight. If you WROTE the book and can’t say, with confidence, what it’s about, is there any point to continuing the conversation? All I’m thinking is “If this author writes as badly as they explain…”
I know you’ve worked on this book for two years and want to talk about everything in it. But it isn’t time for “everything.” You’re on a first date. You goal is to get a second date.
Read the entire essay here.